'Frenemies' - Ken Auletta

FRENEMIES - KEN AULETTA

Ken Auletta has penned the “Annals of Communications” column for The New Yorker for more than 25 years. His 11 books include the bestsellers Three Blind Mice: How the TV Networks Lost Their WayThe Highwaymen: Warriors of the Information Superhighway, and Googled: The End of the World as We Know It. One of the New York Public Library’s Literary Lions and a member of its Emergency Committee for the Research Libraries, he is also a member of the Author’s Guild, PEN, and the Committee to Protect Journalists. In Frenemies, Auletta meets with old-guard gatekeepers and up-and-comers to account for the profound changes to the $2 trillion global advertising industry.

Admission is free.

For more information, please call 215-567-4341, or click here

Event date: 
Monday, June 11, 2018 - 7:30pm
Event address: 
Parkway Central Library
1901 Vine Street
Philadelphia, PA 19103
Frenemies: The Epic Disruption of the Ad Business (and Everything Else) Cover Image
$30.00
ISBN: 9780735220867
Availability: Usually Ships in 1-5 Days
Published: Penguin Press - June 5th, 2018